Strategy Consulting and Coaching
Through strategy consulting and coaching, Strategic Glue focuses on key strategy areas of marketing that foster growth and value creation. We develop and deliver unique marketing solutions or coach your team through a proprietary marketing strategy framework, respectively.
Strategy Consulting…
and coaching can help you take control of your business.
Developed from 30 years of real-world experience, the 6 To Fix Marketing Strategy Framework focuses on six key strategy areas that marketing can and should affect.
Brand Strategy
Your brand is intentional, creates value, and something you can control. Certainly deserves some strategy.
Offering Strategy
What you sell and how it is delivered is crucial…yet, this area is often assumed, lacking strategy.
Sales Strategy
The absolute driver to survive and thrive. Sales solves a lot of problems yet so many companies “wing it.”
Customer Strategy
Customers – internal and external are the lifeblood of the business. Probably deserves strategy, right?
Marketing Strategy
Much more than communications; a multi-tentacled beast that is both strategy and execution.
Management Strategy
Can’t fix what you can’t see…but you can manage what you measure. Technology helps. A lot.
Coaching
The 6 To Fix Marketing Coaching Program is about strategy, performance, and empowerment. Leveraging our 30 years of in-the-field experience and insights, your team will learn the six key strategy areas that marketing can and should affect to make measurable differences in your company's performance and results.
Consulting
Custom consulting solutions are tailored to your company and are focused on the six key strategy areas that marketing can and should affect (see above). Client solutions have included brand strategy, general marketing strategy, retention and acquisition programs, and digital strategy, among others. Check out the Consulting video below.