Case Studies

Since 2009, Strategic Glue has been helping companies – small and large with sound strategy and innovative solutions. Check out some of the case studies below and please reach out if you would like to discuss your business challenges and opportunities.

Color Art

Learn how Color Art, St. Louis’ largest environment solutions company and a Steelcase Premier Partner, tackled the issues of multiple divisions and silos to build a cohesive brand for the next 75 years in business. 

View to view the Color Art case study.

Colibri Group

Learn how Colibri Group, an online learning provider for licensed professionals leveraged in-house data to deliver personalized marketing to drive measurable results and positive ROI.

View to view the Colibri Group case study.


Learn how Elsevier, the global leader in health science publishing helped build its Evolve online platform brand and acquire new customers through a unique “Student Rep Program.” 

View to view the Elsevier case study.

GO! St. Louis

Learn how GO! St. Louis, a non-profit that promotes health and fitness through running leveraged existing data to drive branded, personalized marketing. 

View the GO! St. Louis case study.

Mozingo Music

Learn how Mozingo Music created a unique sub-brand, “M2ST: Mozingo Music Street Team” to create brand awareness, relevance, and experience among a younger target audience.

View the Mozingo Music Brand Strategy case study. 

Aging in Place St. Louis

Learn why Aging in Place USA, a start-up in a new category with a large target market needed a brand strategy to launch its business and connect with prospects.

View the Aging in Place STL case study. 


Learn how leading eye health nutriceutical company, ZeaVision Holdings, Inc. addressed customer engagement and retention through a focused Customer Retention program.

View to view the EyePromise case study.

Bigfoot Lacrosse

Learn how Bigfoot Lacrosse, the leading lacrosse brand in the Northwest pivoted from a straight retail play to a training and e-commerce business. The change required a revised brand strategy as well as digital marketing strategy.

View the Bigfoot Lacrosse case study. 

Phil Jones Pure Sound

Learn how Strategic Glue helped Phil Jones Pure Sound with a strategy that improved the brand’s position, identity, and customers’ understanding of the company’s products and the markets they served. 

View the Phil Jones Pure Sound case study.

Kenny Terbrock Signature Build

Learn how Kenny Terbrock Signature Build built its brand strategy and brand identity amid the Great Recession to become one of the Midwest’s premier custom home builders.

View the Kenny Terbrock Signature Build case study.

Mozingo Music Customer Retention

Learn how Mozingo Music, a leading independent music equipment retailer embraced a customer retention strategy that enabled them to connect with current customers through unique, interactive, and personalized content.

View the Mozingo Music customer retention case study. 

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